Awards

The standard of our marketing work is consistently exceptional.

That’s a big statement, but it’s a statement supported by nineteen industry awards in the last six years alone.

Year in, year out, professional industry bodies are picking our work and calling it the best.

It’s the best because of the balance between creativity, impact and value for money.

So regardless of the budget, the breadth of integration or the time pressures, we’ll produce work that doesn’t only get noticed by your audience, it gets praised by the entire industry.

CIPR Midlands PRide Awards 2016

Best Community Relations Campaign – Silver

A very creative consumer campaign to support Drayton Manor Park’s 65th anniversary which saw the first child hotel concierge in the news headlines during the school holidays. This idea led to fantastic national and regional press and TV to boot!

Best Integrated Campaign – Silver

A fully integrated campaign for Webbs Garden Centres to promote its Christmas events. The campaign included a blogger day, a full digital marketing strategy, social media, advertising and creative mailers. Webbs achieved record ticket sales as a result of these activities.

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CIPR Midlands PRide Awards 2015

Best Community Relations Campaign – Silver

An integrated community relations campaign during the complex construction of the controversial Sainsbury’s development in Dorridge.

Best Internal Communications Campaign – Silver

A creative and innovative internal communications campaign for Bromsgrove District Housing Trust, including a set of internal vouchers called ‘The Little Book of Thank Yous’ for staff in celebration of the company’s 10-year anniversary.

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PRCA Dare Awards 2015

Winner – Corporate, Financial and Stakeholder Relations

What the judges said: Judges were impressed by GBW’s specialist Community & Public Affairs team and its highly successful stakeholder engagement campaign. Politicians, residents and local businesses were kept informed and liaised with throughout a major highways and regeneration scheme in Leicester.

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CIPR Midlands PRide Awards 2014

Public Affairs Campaign – Gold

What the judges said: “This had the potential to be a contentious issue in the local community. This campaign, whilst not being ground-breaking, is an excellent example of a public affairs/community relations initiative, executed to perfection. Gough Bailey Wright engaged timeously with key influencers and members of the public in the community surrounding the flyover, using a clear strategy and time-honoured tactics. Textbook.”

Low Budget Campaign – Gold

What the judges said: “A clear brief and creative ideas, along with the integration of social media into the overall strategy and plan, led to good, strong results. These strong results related to making a difference to the business outcomes. A fun, energizing campaign.”

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CIPR Midlands PRide Awards 2013

Best External Publication – Gold

What the judges said: “This is an engaging and positive publication that really targets the core audience, who are traditionally very hard to reach. The project used a very clear strategy to deliver on its aims and ensure that all stakeholders had their say. The publication used clear, concise language and a good mix of pictures. It told a positive story to tenants and involved them at all stages.”

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CIPR PRide Awards 2012

Public Affairs – Gold

Community Relations – Silver

What the judges said: “Gough Bailey Wright was set a challenging brief to help Sainsbury’s gain planning permission for a store that had previously been refused. They delivered a strategically strong campaign that showed a clear understanding of the client’s needs and the audiences to be reached. This was a considered approach to a challenging brief, which resulted in the plans receiving planning permission.”

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Golden Hedgehog Awards 2012

Best Public Affairs Campaign of the year

What the judges said: “This pro-active two-pronged campaign managed to achieve its clear aims and objectives successfully whilst engaging with and gaining much public support for an initially opposed development plan.”

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2011 CIPR – Two Gold Awards

Best Public Affairs – Sainsbury’s

What the judges said: “A highly effective campaign that secured excellent results for Sainsbury’s and is an example of how to successfully manage a leading public affairs campaign.”

Best Use of Media Relations – Drayton Manor Theme Park

What the judges said: “The use of ‘Elton and David’ as a source of media interest was a PR masterstroke and this outstanding media relations campaign is a worthy winner!”

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Birmingham Post Business Award 2010

What the judges said: “We were impressed by the fact that this was a company that has shown resilience in what has been a very tough sector and continued to grow the business. Their success in promoting the Purity ale was noted. ”

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2009 Brewing Business Award

What the judges said: “The award for the Best Use of Electronic Media recognised the ability to develop a fresh, engaging and effective social media strategy using Twitter and Facebook.”

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